Our mission at Swoo is to deliver products and motivation that help women overcome their external issues, and motivate them with stories that beautify them internally as well.

SWOO is an acronym for Strong Women Overcoming Obstacles. It is no secret, the hardships that women, regardless of their socioeconomic standing face all over the world today. The past, the present, and the future speak of our resilience.

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Meet the Founder

I founded the SWOO Supply company after using the product myself throughout my 10 births and 15 pregnancies. My skin scars really easy and I couldn’t seem to find a product that worked for me, so I created it. Initially it was just for myself, then my family started using it. Now, we can't live without it.

During the pregnancy of our 11th child, while getting an ultrasound, the ultrasound tech said "How have you had 10 children with no stretch marks". I said “I use a body butter that I make myself”. She replied "I've had 2 kids but my stomach looks like I had 10". When we left the appointment, my husband said “we have to get this body butter to other women”. That's pretty much how SWOO was birthed.